The Smart Team

Mark Hawkins Managing Director

Mark Hawkins

Founder and Managing Director

Industry experience: 25 years

Mark founded the company in 2005 having spent the previous 10 years in senior operational roles within the travel and aviation industry. With over 25 years of industry experience, Mark takes a hands-on approach to running the business and still works closely with many of our long-standing sports travel clients, organising group charters for the Six Nations and Champions League.

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Charlotte Sobal - Office Manager

Charlotte Sobol

Head of Sales and Administration

Industry experience: 15 years

Charlotte has been with us since the company was founded in 2005 and knows the business inside out. Day-to-day, she manages accounts and human resources and is responsible for keeping all operations running smoothly at our office near London Gatwick. Charlotte is no stranger to a hi-vis jacket and often oversees group charter flights for key sporting events in Europe. She also manages and supports the sales team.

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Clive Head - Charter Broker

Clive Head

Senior Charter Broker

Industry experience: 40 years

Clive is one of the most experienced brokers in the industry and has been with us for over 10 years. His principal role is working as a key part of our full charter team as a sports charter specialist, Clive has assisted global sports teams, including football, rugby and ice hockey, with travel to fixtures all over the world. Clive is the go-to person in the office for industry knowledge, having worked with commercial airlines and airports since 1978.

Daniel Parker head of ACMI at Smart Aviation

Daniel Parker

Head of ACMI & Flight Operations Control

Industry experience: 10 years

Daniel has joined us from another large brokerage, where he gained considerable experience in ACMI leasing, both short and long term.  He has also been instrumental in developing training programmes and creating an operational support project worldwide. Daniel is heading up our ACMI team and will be helping us ensure we continue to be the broker of choice for some of the world’s largest airlines, when they need ACMI support. Prior to this Daniel worked as an Operations Manager for a service provider at Heathrow and also has considerable experience working for one of the industry’s largest private jet operators.

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Grace - employee

Grace Cartwright

ACMI Flight Operations Officer

Industry experience: 5 years

Grace started her aviation career in early 2015 and has worked for two Commercial Airlines. This has enabled her to gain knowledge across airline operation from dealing with crew limitations to flight watching and monitoring to name a few tasks. Grace hasn’t looked back since joining aviation and enjoys the new challenges this fast paced industry brings. Her industry expertise will assist the Head of ACMI and operations on a day to day basis.

James Gregory - Charter Broker

James Gregory

VIP Charter Broker

Industry experience: 8 years

James works in our full charter team and specialises in private jet charter – everything from ad-hoc private flights to complex music tours. James is an aviation person through-and-through; he studied Airline and Airport Operations at college before starting his career at a major charter broker, where he worked in the flight operations team. James has an excellent knowledge of the charter market and is able to react quickly to provide bespoke solutions for our private charter clients.

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Adam Wilson

Charter Broker

Industry experience: 8 years

Adam has worked in the aviation and travel industry for 8 years. He brings to Smart previous experience from Virgin Holidays and Iglu Cruise where he worked in sales, commercial and procurement departments. He brings a wealth of industry knowledge and passion to this new role as Charter Broker.


Arti Shah Digital Marketing Executive at Smart Aviation

Arti Shah

Head of Marketing

Arti joined the Smart team in 2018. She brings 10 years of marketing experience and knowledge following her BA in Economics and Business studies and most recently her CIM Marketing Diploma. She manages the marketing department including the website, social media and communication. Keeping up to date with the aviation industry and initiating marketing objectives is a pivotal part of her role.

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